Friday, 22 February 2013

Agenda - Simplicity in Layout

This set of publications show how simplicity in design can create beautiful and completely functional editorial design. There is no need to overcomplicate the layout, it just needs to frame the text well and tell a story in a structured way. It needs to be easy to read, which is achieved by breaking down walls of text into distinguishable paragraphs. The designer needs to ensure there is an acceptable number of words per line - an average of around 6-8 for single column layouts such as these should be fine.

The range of front covers could represent different publications with the same underlying theme, that would aim to work as a set, or could simply add a collectable factor to one publication - much like special editions of high-end magazines. Collectable issues could be something to consider in briefs 3 & 4, when exploring the range and potential of the briefs.


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