Ot doesn't look too much like a campaign at the moment, more like a product. I think at the moment the lowercase 'in' looks incredibly similar to the way Apple name their products, and that's probably why I feel this way. The iPhone, the iPod, the iMac; the list goes on. I tried the logotype in full caps, below.
Looks a little better, but I'm not sure I like the 'N'. The characters are totally different and now I'm back to square one.